Urban Outfitters, Inc. is an American multinational clothing corporation headquartered in Philadelphia, Pennsylvania. It operates in the United States, Belgium, Canada, Denmark, France, Germany, Ireland, Israel, Italy, the Netherlands, Pakistan, Sweden, United Kingdom and Spain. Its inventory primarily consists of women's and men's fashion apparel, footwear, beauty and accessories, activewear and gear, and housewares, as well as music, primarily vinyl records and cassettes.
The company was founded by Richard Hayne, Judy Wicks, and Scott Belair in 1970. It was renamed and incorporated in 1976. On March 15, 2001, the company reclassified shipping and handling revenue Into net sales. On January 23, 2014, Wendy Wurtzburger, who "was instrumental in developing Leifsdottir, a brand that Anthropologie sold in select units and wholesaled to Bergdorf Goodman, Saks Fifth Avenue, Neiman Marcus and Nordstrom", left Urban Outfitters. In April 2011, the company decided to sell Liefsdottir through its own company.
Video Urban Outfitters
Corporate identity
Urban Outfitters has been described as hipster, stylish, kitschy, irreverent, bohemian, and retro. It carries sometimes odd merchandise, for example, T-shirts emblazoned with the words "Jive Turkey" or "Atari". They are known for catering to "hipster" culture and fashion, which incorporates influences from past decades. In house brands include Kimchi Blue, BDG (Bulldog), Pins & Needles, Sparkle & Fade, Silence + Noise, Coincidence & Chance, Deena & Ozzy, Ecote and Staring at Stars.
In 2011, it agreed to sell limited editions of Polaroid ONE600 instant cameras and Type 779 instant film in partnership with the Austrian entrepreneur Florian Kaps, who acquired the rights to manufacture 700 copies of the defunct product. In January 2013, it hired the Abraham & Roetzel lobbying firm, led by former Republican Sen. Spencer Abraham, to advocate on its behalf in Washington, D.C., regarding retail industry policy.
In 2007 Urban Outfitters received the National Preservation Honor Award from the National Trust for Historic Preservation for the Urban Outfitters Corporate Office Campus located on the Philadelphia Naval Shipyard. For the same campus, Urban Outfitters received the 2007 Global Award for Excellence from the Urban Land Institute. In March 2008, to introduce its new Terrain brand, the company entered the Philadelphia Flower Show and won the Alfred M. Campbell Award, the Conservation Award, People's Choice Award and Best in Show.
On November 27, 2009, the firm drew the attention of the Swedish press for denying collective bargaining rights to employees at their Stockholm store by making all 38 workers redundant and re-hiring them through employment agency Academic Work. In response to the move, ombudsman Jimmy Ekman called for tougher laws to prevent other firms denying collective bargaining rights in this way.
In Q4 2015, the company announced plans to acquire Pizzeria Vetri, an eatery. As the company is facing declining same store sales and foot traffic, the acquisitions illustrates the retailer's shift in strategy. There are two Pizzeria Vetri locations in Philadelphia, with three more locations scheduled to open up over the next year.
Urban Outfitters' products have also been the subject of multiple complaints and criticism, largely from religious, ethical, and ethnic pressure groups including a local chapter of the NAACP, Anti-Defamation League and Navajo Nation for some of their products.
Maps Urban Outfitters
References
External links
- Commercial website
- Corporate website
Source of the article : Wikipedia
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